Developing layouts and illustrations to visually communicate the adaptability of the VENICE camera.
Working with digital managers, engineers and camera lovers, I designed and developed a brochure that highlighted the adaptability of SONY's VENICE camera body. This was displayed in illustrative stylings that were spread across two pages within the printed document.
While only a short brochure, VENICE's qualities for live events could be seen from the outset. With quotes from industry users of the camera, the love of using this camera is clearly seen.
From a simplified version of the diagram below, I spoke with engineers who were able to explain the adaptable nature of the VENICE camera body. Lenses, viewfinders and handles are all interchangeable which provided a lot of back and forth between everyone involved as to what would be included in the diagram and what would be left out.
From a simplified version of the diagram below, I spoke with engineers who were able to explain the adaptable nature of the VENICE camera body. Lenses, viewfinders and handles are all interchangeable which provided a lot of back and forth between everyone involved as to what would be included in the diagram and what would be left out.
With an agreed upon list of elements for the brochure, I set about illustrating the vast array of accessories for the VENICE camera. These illustrations were then added to the diagram above and ready to print for SONY's Autumn Event.
