Creating a new cover for the 2022 Pricelist for Vogels
Vogel’s, a local hairdressers, was hit hard during the pandemic. In line with the new year, Vogels wanted to update their price list.
Using the Vogel’s typographic logo, I created a pattern that would repeat across the whole cover of the price list with a subtle blend.
Vogel’s price list was last updated in 2019 and with this, a cover that was a variation of the cover from the year before. I was tasked with creating a new cover so used branding to create a repeating pattern making a seamless cover.
Using the “V” element from the logo I was able to reflect the brand in a new way, solidifying their brand and tone of voice through colour and pattern.
The client loved the pattern so much, that they implemented it on their website to reflect the new price list cover.